Latest NonprofitPR Articles
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How to Give a Good Media Interview for Your Nonprofit
Media interviews can be a great way to get the word out about your nonprofit and the issues and causes your organization supports, but care is needed in dealing with the media. Be prepared. Be sure to fully ...
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Is Your Nonprofit’s Website Media Friendly?
Journalists write on tight deadlines. They write at night, early in the morning, or whenever the mood strikes them. Public-relations offices aren't always open and available to answer the phone at two o'clock in the ...
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The Importance of Nonprofit Branding
In a recent re-branding project with a fairly large and long-established organization, it was clear that only a handful of people within the organization really understood what a "brand" is. While their staff and ...
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Adopting National Branding (for Nonprofits)
For the most part, when people hear the names American Red Cross, American Heart Association, Boys and Girls Clubs and Girl Scouts, there is pretty quick recognition as to what these organizations do. Finding ...
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When that Great Idea for a News Release Isn’t Really News
So, your boss says "this would make a great news release." But, you know better. If "this" is a new program, a major grant, an honor your organization recently received or a compelling case study with statistics ...
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Writing a One-Page News Release
Nonprofit organizations can use a news release to announce their events or newsworthy information. But keeping a news release to one page, with the most relevant, timely information is an important step is seeing ...
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Marketing Your Nonprofit for Free
I say it over and over, and it still rings true: Sometimes the best marketing you can do for your nonprofit takes precious time rather than dollars. Understanding that time is also often just as limited as a ...
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7 Social-Media Pitfalls for Nonprofits
Nonprofits are flocking to social media as a way to communicate with stakeholders. While that effort to engage donors and supports is laudable, it's also fraught with challenges. Be aware of these seven pitfalls when ...








